Job Description

Location: Kuala Lumpur, Malaysia

Role: Product Marketing Manager

Mode: Full-time

Founded in Hong Kong in early 2017, Respond.io is a Messaging CRM that provides businesses with the tools needed to chat with customers across several messaging apps.

Role Description

We are looking for a talented Product Marketing Manager to join our team at Respond.io. We are a company working to pivot it’s brand from a scrappy young start-up to a mature software provider for businesses that need extensive external instant messaging tools for marketing, sales & support.

To start with, you’ll be working closely with the Chief Operating Officer to create a comprehensive set of global brand messaging and apply these concepts across use case, vertical & solution landing pages. You will have our designers and our webmaster as support. Moving forward the correct candidate will have the opportunity to lead brand & product messaging for the whole organization.

Responsibilities:

Continually review the evolution of messaging in our product segment across competitors and industry groups, adjusting our messaging if necessary
Define the positioning and messaging for our product and it’s use cases, including differentiated value propositions
Partner closely with sales & customer success teams to refine our narrative via ongoing customer feedback
Develop a deep understanding of the needs of our customers, including persona development and use case definitions
Operate as the content lead for website home page, landing pages & other key pages

Qualifications:

3+ years of B2B SaaS Marketing experience preferred
Bachelor degree or Master degree in communications, marketing, art, or related discipline preferred
Ability to communicate data and results effectively with stakeholders across the marketing, product, and sales organization
Experience with Analytics platforms like Google Analytics, Google Search Console, etc
Experience in working with Webflow or other website content builders an asset
Nimble and agile team player with the ability to thrive in a fast-paced startup environment.

Here’s what’s in for you

You will become part of an amazing culture with smart teammates who actually care
You will grow more here than you would anywhere else, that is a promise
Pizza parties, birthday cakes, social events (Laser tag, go-cart, paintball), you'll always be looking forward to it!
Beer O'Clock on Fridays? Naah, we have it every day!
Are you a PlayStation fan? It gets fun when you get to beat your colleague on a FIFA game at the office!
You'll get to experience a very competitive compensation
You'll be covered exclusively on one of the highest medical and dental insurance especially for you
Unlimited snacks in our specially dedicated snack room. Oreos, KitKats, Gummy Bears, Chips, Biscuits, Nuts, Snickers ... you name it, we have it.
You'll be entitled to stock options with terms and condition
Flexible working environment and working hours